A Smart Link Marketing Technique

25 10 2007

This morning I ordered a new battery for my digital camera through a company called MemorySuppliers.com, they have a really good online store where you can buy all kinds of memory, batteries, etc. I got an email an hour later stating that my order had already been shipped! Great service!

Then I get this email from them, and it says:

We have a special money saving offer for you today: If you would like to receive a $15.00 credit back on your credit card for this order, simply post a link to MemorySuppliers.com on your website, blog, personal profile page (i.e. myspace) with a short one or two line description of our website and products. When finished, email us the web address where the link is posted and we will give you a $15.00 credit back on to your credit card.

This is a great idea, that I have actually tried in the past. The only problem was that I tried it on my marriage counseling directory, for new therapists who signed up to advertise. That population is not very tech savvy, and I got so many questions about how and what to do in the first few weeks, that I abandoned the campaign completely. It wasn’t worth the time it took.

Still, a great idea if you’re in an industry that deals with tech-savvy people. Try it out!