How to Make PayPerPost an SEO Rocketship

25 07 2008
651.gifPaid blogging services can make it obvious that your buying links if you’re new to using them, or they can make it look like your site is generating buzz and natural links in the blogosphere. The second of which, is the desired outcome when optimizing your site for Google. While many paid blogging services don’t give much control to the media buyer, PayPerPost has many options that can make your posts look more natural to the search engines. Here are some tips for using PayperPost. Read the rest of this entry »



How Much Should My Website Cost?

6 07 2008
651.gifA common question I get is, “Chris, we got a quote from this company for our new website and they want to charge us $XXXXX - is that too much?” “Well, what are they going to do?” I counter. “I don’t know, design our website!”

Simple “Brochure” Type Websites
The fact is, $2,000 can be too much or too little, and so can $20,000. It depends on what the purpose of the website is and what type of functionality you want it to have. The simplest websites to build are like “brochures” or “business cards” on the web. These have static content, meaning that if you want to change anything you need to have web design experience or have your designer make the changes. These types of sites generally go for $1k - $5k, depending on the experience and quality of the designer, and depending on if it will have flash, and how many pages it will have.

Content Management Systems (CMS)
The next upgrade is a site with some form of “content management.” CMS allows the site administrator or anyone else with permission, to login to the site and make changes to content and pages using a simple text editor. Website owners like CMS because it makes them less dependent on their web design company for changes. Changes to content can be made quickly and easily by the site owner or admin. Read the rest of this entry »