10
09
2007

I have a website with excellent organic search engine rankings for moderately competitive keywords that are well-targeted for a lot of advertisers. I run Adsense on this site, and it has always done well for me. But in the past 6 months or so, Adsense revenues have been declining somewhat, so I decided to take action.
The best performing Adsense ads are usually showing up at the top, so I did some research and found which two had the best paying affiliate programs. One paid around 30% per sale, and the other had a very good per sale payout that wasn’t dependant on the percentage.
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Comments : 4 Comments »
Categories : Case Studies, Internet Marketing
9
09
2007

Here are a few popular article publishing websites. The first one, Squidoo, is a little more than just an article publishing site. On Squidoo, you create a page, or “lens,” where you can add different types of content like graphics, rss feeds, affiliate links and more. Articles submitted to many others typically rank well themselves in search results.
http://www.ezinearticles.com
http://www.buzzle.com
http://www.articledashboard.com
http://www.e-topic.com
http://www.goarticles.com
http://www.articlecity.com Read the rest of this entry »
Comments : 2 Comments »
Categories : Marketing Resources, Search Engine Optimization
8
09
2007

There are many article directories on the web these days, and many websites that accept free article submissions as well. But how do articles help your website rank for keywords?
Ok, here’s an example: I have a website about cats, and I know that building quality relevant links to my website will help it in the search results. But most of the time, that’s eaiser said than done. Writing articles about your topic is one way that you can accomplish this. Here are some ideas for keyword rich articles for my “cats” website-
- Caring for Your Cat
- Feeding Cats: What’s the Healthiest Cat Food?
- Grooming Your Cat
I have a list of general article directories I will publish in my next post, but most are free, and they all accept articles that are allowed to have an outbound link near the bottom (the Author Bio). It will be even better for my “cat” articles if I can find niche websites about cats that accept article submissions. If you’re considering a website for submitting an article, make sure they allow a link to your site, and make sure that the link doesn’t contain the “rel=’nofollow’” attribute. That attribute tells Google not to pass PR down to the site that is linked to.
Some people will submit the same article or slight variations to hundreds of article directories… I don’t think that helps much. Search engines today are very aware of “duplicate content,” and work hard to weed it out. They try to determine the original source of the content, and then copies get penalized in the search results. So I say, submit your articles once to the most appropriate website. Quite often, the articles themselves will achieve decent search engine rankings, and can bring in natural traffic to your site that way as well.
Comments : 2 Comments »
Categories : Search Engine Optimization